An insider’s look at the Sneakerhead culture


ESPN Sports Business reporter Darren Rovell takes an intelligent approach on the sneakerhead culture.  It is kinda amazing how NIKE has managed to dominate the hearts and minds of those among us who are willing to pay hundreds of dollars for a sneaker.  In the story, you will notice that almost all of the shoes that the sneakerheads are crazy over are NIKE.

-GPABaller

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